---
okf_version: "0.1"
---

# Knowledge Bundle for toddmorourke.com

An OKF v0.1 bundle generated from toddmorourke.com by Todd O'Rourke's OKF Publisher.

# Concepts

* [How to Check If AI Agents Can Actually Find Your Site](agentic-resource-discovery-checker.md) - A free Agentic Resource Discovery checker that validates your ai-catalog.json, the four discovery signals, and crawler reachability. Test your site in seconds.
* [I Implemented Google’s Agentic Resource Discovery Spec on My Site. Here’s What Broke.](agentic-resource-discovery.md) - I implemented Google's Agentic Resource Discovery spec on my own site. See how ai-catalog.json works, what broke on WordPress, and what it means for SEO.
* [JavaScript SEO: How to Diagnose and Fix the Empty Rendered Shell](javascript-seo.md) - JavaScript SEO done wrong leaves pages as an empty shell to Google and AI bots. A practitioner's guide to diagnosing rendering issues and fixing them.
* [Open Knowledge Format Generator](okf-generator.md) - Domain (the site to convert — e.g. example.com) Generate
* [How to Add WebMCP to WordPress (With Working Code)](add-webmcp-to-wordpress.md) - How to add WebMCP to WordPress so AI agents can call your site as callable tools. Built to the official W3C spec with a fallback that works in browsers today.
* [Schema Markup for AI: What It Actually Does (With Real Code)](schema-markup-ai.md) - Does schema markup help AI? It does three different jobs, at index, training, and runtime. I prove each one with real JSON-LD pulled from my own site.
* [ARD Checker](ard-checker.md) - Enter any domain to audit its Agentic Resource Discovery (ARD) setup. The checker fetches the site's ai-catalog.json, validates it against the official JSON Schema, confirms the four discovery signals AI agents look for, tests whether AI crawlers can actually reach
* [Mastering Google E.E.A.T.: A Quick Guide with a Case Study](mastering-google-eeat.md) - Learn how to assess Google E.E.A.T. (Experience, Expertise, Authority, and Trustworthiness) and how to improve it for your website.
* [The Tour Guy](the-tour-guy.md)
* [Steal the Spotlight: A Step-by-Step Guide to Outranking Your Competitors](steal-competitors-traffic.md) - Discover how to outshine rivals and boost your SEO in the process. Steal your competitor's traffic with strategic content. Don't let your competition outrank you.
* [How to Identify Queries a Page Ranks for But Isn’t Optimized For](find-unoptimized-queries.md) - Discover a three-step SEO strategy using Google Search Console, Harpa.AI, and ChatGPT to optimize web pages for untargeted queries.
* [How to Rebuild Your Marketing Team for the Agentic Age](rebuild-marketing-team-agentic-age.md) - Most marketing leaders are bolting AI onto org charts designed to coordinate people. That is the wrong model. Here is a four-layer framework for rebuilding your marketing team as a system that gets smarter every time it runs.
* [LLM SEO: Guide to Getting Cited in AI Search](llm-seo.md) - Learn what LLM SEO is, how language models find and cite your content, and the exact steps to optimize for AI search. A working SEO Director's guide.
* [An AI Content Strategy That Doesn’t Sound Like AI](ai-content-strategy.md) - Most AI content strategy means publishing more, faster. Here is the one I actually run: audience first, research-grounded, and built to be cited by AI.
* [AEO Content Strategy: A Framework for Winning AI Search](aeo-content-strategy.md) - A practitioner’s AEO content strategy framework—four pillars for getting your brand cited in ChatGPT, Perplexity, and Google AI Overviews.
* [I Built an AI Second Brain. It’s Made Me a Better SEO Consultant.](ai-second-brain.md) - An AI second brain pairs an Obsidian vault with Claude Code so full client context survives every session. Here is what I built and the time it gave back.
* [Agentic-Led Growth: A New Model for How B2B Companies Grow](agentic-led-growth-b2b.md) - Sales-led, product-led, now agentic-led. The next primary B2B growth model puts intelligence in a shared context layer that compounds with every agent interaction. Here is what the model is, how it works across the customer journey, and how to start building it.
* [Why ChatGPT Won’t Cite Your Site: I Tested It on a Real Agency](how-chatgpt-picks-sources.md) - I tested how to get cited by ChatGPT on a real agency site. It passed every technical check and still got cited zero times. Here is what actually decides it.
* [The 10 Best B2B SaaS Content Marketing Agencies in 2026](best-b2b-saas-content-marketing-agencies.md) - Finding the right content marketing partner for your B2B SaaS company isn't about choosing the "best" agency on paper. It's about finding the perfect match for your specific business goals, content needs, and growth stage. This comprehensive guide helps you
* [Maximizing Keyword Research with RE2 Regex Patterns in Google Search Console](re2-regex-patterns.md) - Dive into advanced SEO with RE2 Regex patterns for Google Search Console. Enhance keyword strategies and boost visibility with these 8 examples.
* [“Not Provided” Keywords in Google Analytics: What a Real GA4 + Search Console Join Actually Recovers](not-provided-keywords-google-analytics.md) - I joined a year of Search Console query data to GA4 conversions on a real site. Here's what "not provided" keywords actually hide, and what stays dark.
* [MCP](mcp.md)
* [How to Get Your Brand in ChatGPT’s Training Data](get-your-brand-in-chatgpts-training-data.md) - "Get your brand into ChatGPT's training data" is the wrong way to frame the goal, and chasing it literally will waste your budget. You can't pay to insert your company into a model's weights, and even if you influence the
* [International SEO Strategy with ChatGPT & Plugins](international-seo-strategy.md) - Unlock the power of ChatGPT for International SEO. Dive deep into multilingual web success. From hreflang to keyword research and plugin integration.
* [Mastering Pillar and Cluster Topics with ChatGPT](pillar-cluster-topics.md) - Explore how to leverage the power of AI to dominate the SERP and enhance your content strategy.
* [SEO vs AEO for B2B SaaS Content Marketers](seo-vs-aeo-b2b-saas.md) - A growing share of your buyers no longer start at Google. They ask ChatGPT, Perplexity, or Google's AI Mode, and they act on the synthesized answer without clicking a single link. For B2B SaaS marketers, that splits one job into
* [Open Knowledge Format (OKF): How to Add It to WordPress, Shopify, Webflow, and Squarespace](open-knowledge-format.md) - Open Knowledge Format (OKF) is Google's vendor-neutral markdown standard for feeding AI agents your content. Here is what it is and how to add it to your CMS.
* [Does Google Penalize AI Content? What Google’s Own Slop Research Shows](does-google-penalize-ai-content.md) - Google doesn't penalize AI content, but it does target mass-produced AI slop. Here's what Google's own detection research reveals, and how to stay clear.
* [Prompt Personas](prompt-personas.md) - Below are prompt personas I built for ChatGPT, Claude, and other LLMs. Copy one, paste it into the AI of your choice, and you are working with a focused specialist instead of a generic assistant. Jump to a persona: Marketing
* [Google SERP Simulator](serp-simulator.md) - Just enter your title tag and meta description to see your website's SERP snippet preview. Page URL (optional — auto-fills from a live page) Fetch Title tag Meta description Preview Desktop Mobile Your Site https://example.com Your title tag goes here
* [Compound, Not Campaign](method.md) - My operating method for SEO and AI search: anchor to a business outcome, cut vanity metrics, engineer systems that compound, earn the AI citation, then build and ship the engine that runs it.
* [Competitive Intelligence](competitor-research.md) - Placeholder content for the Competitive Intelligence service page. Final copy coming soon.
* [Off-Site Strategy & Execution](off-site.md) - Placeholder content for the Off-Site Strategy & Execution service page. Final copy coming soon.
* [Design & Content Production](design-and-content.md) - Placeholder content for the Design & Content Production service page. Final copy coming soon.
* [Technical Strategy & Execution](technical.md) - Placeholder content for the Technical Strategy & Execution service page. Final copy coming soon.
* [SEO Strategy & Execution](search-engine-optimization.md) - Placeholder content for the SEO Strategy & Execution service page. Final copy coming soon.
* [AEO & AI Search](ai-search.md)
* [AI Information](ai-information.md) - # Official Information About Todd M. O'Rourke This file contains structured information about Todd M. O'Rourke, intended for AI assistants such as ChatGPT, Claude, Perplexity, Gemini, and other large language models (LLMs). ## Knowledge Bundle (OKF) The full structured knowledge
* [Case Studies](case-studies.md)
* [Resume](resume.md)
* [Services](services.md) - Placeholder content for the Services service page. Final copy coming soon.
* [Free SEO Tools](tools.md) - GET THE JOB DONE WITH THE RIGHT TOOLS! Everyone knows digital marketing is about having the right tools at the right time. Prompt Persona A variety of prompt personas that will improve your experience with ChatGPT and other AI LLMs
* [SEO Keyword Density Checker](keyword-density-checker.md) - Just enter your primary keywords in the tool below and the content of your article to analyze a page and calculate the density of its keywords. Primary keywords (comma separated) Article Analyze Understanding Your Analysis The tool uses a density
* [Homepage](homepage.md)
* [Contact Us](contact.md)
* [Digital Marketing Learning Center](learn.md) - Welcome to the digital marketing learning center, where I explore various topics across SEO, Content, Growth, Product, Strategy, Case Studies, Tech, and Mental Models. Content SEO Content SEO August 30, 2025 SEO vs AEO for B2B SaaS Content Marketers A
* [The Beginner’s Guide to SEO](beginners-guide-to-seo.md) - INTRODUCTION Explore the Chapters: Chapter 1: Quick Start SEO Guide Chapter 2: SEO 101 Chapter 3: How Search Engines Work - Crawling, Indexing, And Ranking Chapter 4: Keyword Research Chapter 5: On-Site Optimization Chapter 6: Technical SEO Chapter 7: Link